Join GumGum’s Mindset Week at Cannes Lions 2024 for a transformative experience where you can recharge your creativity, reconnect with industry leaders and refresh your Mindset.
Take a break from the hustle and bustle and embrace the present moment with GumGum at Inkwell beach, where we’ll be serving up mindful mocktails and gelato. We’re also hosting a powerful panel that’s packed with inspiring insights.
Plus, don’t miss out on the chance to network and immerse yourself in a week of stimulating discussions on how leading brands are adopting a
mindset-first approach.
Current risks in CTV advertising include counterfeit contextual and misinformation that threaten brand safety with unsuitable ad placements, like alcohol ads within kids' content. With CTV advertising booming, it requires unique strategies distinct from linear TV. Join GumGum, Expedia, and agency experts to learn how partnerships can ensure trust, transparency, and effective CTV targeting.